WhealthChat Financial Wellness Coach
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Your Personal Financial Wellness Coach

AI-powered guidance that helps individuals and families make smarter retirement and financial planning decisions.

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Designed like a financial therapist: practical, empathetic, and action-oriented.

WhealthChat's Financial Wellness Coach's AI-powered recommendations and coaching tips are derived from expert insights, clinical practice, and multi award-winning content — not Internet searches.

The greatest threat to the financial and retirement security of most adults is not a stock market decline, inflation, or a recession. It's their behavioral, cognitive, and physical health.

Financial wellness means more than good money management. It’s about managing emotions, being prepared for major life events, and knowing when and where to get help.

Read more about WhealthChat and creator Chris Heye, PhD

Whether someone is feeling overwhelmed or just planning ahead, our Financial Wellness Coach provides practical, step-by-step support in key areas, including:

  • Financial decision-making anxiety
  • Retirement planning and fears
  • Health event and cost preparation
  • Caregiving costs and stress
  • Estate and inheritance planning
  • Cognitive decline planning

Our Financial Wellness Coach is designed for scalable deployment by employers and financial institutions that want to deliver personalized financial wellness support to employees and clients.

Built for organizations supporting employees and clients

Read more about WhealthChat and creator Chris Heye, PhD

Grounded in a conceptual framework developed by Dr Chris Heye and published in the Journal of Financial Planning.

  • It’s personal - financial wellness advice has to be tailored to the specific needs of each individual
  • It’s continuous - financial wellness is an ongoing process that requires different strategies over time
  • It’s protective - being financially safe and prepared for life's major challenges is critical
  • It’s holistic - for most people, concerns about finances, health, and family are largely inseparable

Make It Your Own

WhealthChat can be fully white-labeled and its AI model customized and trained on company-specific research findings, marketing materials, and other compliance-approved content.

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